Tuesday, October 27, 2026 Issue · Vol. 12 · No. 8
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What are the Top 10 Premium Coffee Beans in the World? What is Ethiopia's Specialty Coffee Red Cherry Project? What are the Coffee Beans like in the Red Cherry Project?

Published: 2026-10-27 Author: FrontStreet Coffee Last Updated: 2026/10/27 29 reads

The Operation Cherry Red Project

Red, ripe coffee cherries often express the regional aromatic character of a growing area better than anything else. To showcase the distinctive regional flavors of Ethiopian coffee, the holy land of coffee, the Dutch company Trabocca collaborated with local coffee farmers in 2007 to launch the "Operation Cherry Red Project."

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True to its name, the project involves hand-harvesting 100% mature red coffee cherries from designated microclimate zones, with yields ranging from 1,500 to 3,000 kilograms. That is only the most basic requirement - the harvested cherries must also pass a series of screenings and evaluations. Coffee beans that meet the standards are auctioned by Trabocca to coffee buyers worldwide, with prices reaching up to four times, or even twenty times, the typical spot market price for coffee.

As a result, local farmers' enthusiasm for coffee growing has risen markedly, motivating them to pay exceptional attention to harvesting and selection. As the primary driver, Trabocca provides farmers with financial support, equipment, and technical assistance, establishing a mutually beneficial cooperative relationship.

Red cherries

Project Impact and Quality Enhancement

In short, the Operation Cherry Red Project motivates farmers by raising the purchase price for green coffee beans, encouraging greater focus on harvesting and processing. Coffee produced under these conditions shows superior quality and stronger competitiveness in the market.

FrontStreet Coffee's Featured Selection

FrontStreet Coffee recently introduced a natural-processed coffee from the "Operation Cherry Red Project," produced by the Aletland Estate in Ethiopia. Grown at altitudes between 1,700 and 2,200 meters, the high elevation and significant temperature swings create ideal hydrological conditions that concentrate sugars and aromatic compounds in the beans.

This coffee features flavor notes of berries, strawberry, lemon, and fermented wine aromas. Brewed with a 1:15 coffee-to-water ratio, 90°C water, and a V60 conical filter, the berry acidity is exceptionally prominent, with lingering lemon and strawberry aromas in the nasal cavity. As the coffee cools to 60-70°C, sweetness increases and the acidity turns more vibrant and lively.

FrontStreet Coffee Recommendation

If the project's focus on fully ripe red cherries appeals to you, FrontStreet Coffee's natural Red Cherry is a natural next cup. Picked as all-red fruit and dried in the sun, it delivers notes of peach, cocoa, honey, and lemon. Because the coffee dries with its fruit still attached, it keeps the classic Yirgacheffe character while gaining the tropical fruit sweetness that sun-drying brings, with citrus-like acidity and a creamy body.

For a fuller expression of the same idea, try FrontStreet Coffee's natural Huakui. It comes from the Hambella area of Guji in Sidama, where the 200-hectare farm uses a traditional natural method: the ripe cherries are spread on raised beds for 21 days and turned regularly so they dry evenly, with moldy or defective beans hand-sorted out every three to five days. After a light-medium roast it shows a gentle fermented wine note, florals, citrus, and mango, with honey sweetness, a cocoa edge, and a hint of spice on a thick, long-lasting finish.

Important Notice :

FrontStreet Coffee is a long-established specialty coffee roaster in Guangzhou China, selling freshly roasted beans from its own farm in Yunnan as well as dozens of carefully selected single-origin beans from around the world for both pour-over and espresso. The products deliver consistently excellent quality and great value, with shipping within 24 hours. Guangzhou's FrontStreet Coffee shop is recommended by many coffee lovers, and the beans are now available online at the Tmall 。

FrontStreet Coffee has moved to a new address:

FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou

Tel:020 38364473

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