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Are Freshly Roasted Coffee Beans Delicious_Why Buy Freshly Roasted Coffee Beans_How Much Do Freshly Roasted Coffee Beans Cost Per Pound

Published: 2026-01-27 Author: FrontStreet Coffee
Last Updated: 2026/01/27, Professional coffee knowledge exchange. For more coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style). Freshly roasted coffee beans trend: When tasting coffee, some people don't mind mediocrity and just want to drink comfortably. Others pursue excellence, indulging in exploring the coffee world. Coffee enthusiasts who pursue excellence, in addition to valuing coffee bean quality, also consider origins and coffee machines, and in recent years, even roasting methods have become increasingly important.
Freshly roasted coffee beans

For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat official account: cafe_style).

The Fresh Roasted Coffee Bean Trend

When it comes to tasting coffee, some people don't mind mediocrity as long as they enjoy drinking it comfortably. Others pursue perfection, intoxicated by exploring the world of coffee. These perfectionist coffee enthusiasts not only value the quality of coffee beans but also consider their origin and coffee machines. In recent years, even roasting methods have become increasingly important.

As there are more and more coffee perfectionists, freshly roasted coffee beans have rapidly gained popularity in recent years.

Many coffee enthusiasts buy roasted coffee beans to grind and brew themselves, but they rarely investigate when the beans were actually roasted. In fact, the roasting time has a significant impact on the coffee's flavor because coffee, like all food ingredients, tastes better when fresher.

The freshness of coffee beans is generally calculated from the completion of roasting. After roasting, coffee beans begin to release carbon dioxide, a process called degassing. The more carbon dioxide released, the less oxygen present, which slows down the oxidation process and helps maintain the beans' freshness. "However, while releasing carbon dioxide, the aromas within the coffee beans, such as fruity acidity, continuously evaporate, gradually diminishing their fragrant characteristics," FrontStreet Coffee explains.

Best Within One Week to Two Months After Roasting

Freshly roasted coffee beans release the most carbon dioxide in the first two to three days, continuing for about a week. Strictly speaking, coffee is freshest immediately after roasting, but once degassing is complete, the beans are no longer fresh. However, coffee beans contain many compounds, and when brewed immediately after roasting, these substances haven't had sufficient time to integrate and transform. While fresh, the layered flavors may not be at their best.

"Generally speaking, coffee beans between one week and two months after roasting are both fresh and have the best flavor. Of course, this also depends on the origin."

Better to Roast Yourself Than Wait for Others

Previously, roasted coffee in Hong Kong was mainly imported from abroad. With transportation time plus wholesale and procurement processes, by the time coffee beans reached coffee enthusiasts, they had already passed their optimal flavor period. Unable to satisfy extreme coffee enthusiasts, some began importing unroasted green coffee beans from foreign countries themselves, buying coffee roasters to roast at home. Some even turned this hobby into a business, selling freshly roasted coffee beans. Wu Donglin is one such entrepreneur. Originally in the garment industry, he became fascinated with coffee and decided to start a business selling fresh coffee beans, importing a Giesen roaster costing HK$400,000-500,000 from the Netherlands.

"Freshly roasted coffee beans have the richest coffee aroma. Even from the same origin, fresh beans have more layers, with clearer and longer-lasting fragrances."

He sells only fresh coffee beans, including Honduras washed coffee, Burundi honey-processed coffee, and Brazil Mantiqueira mountain natural-processed coffee.

Recommended Fresh Roasted Coffee Bean Brands

FrontStreet Coffee's single-origin freshly roasted coffee beans—including Yirgacheffe coffee, Kenya AA coffee, and Panama Geisha coffee—are fully guaranteed in both brand and quality, suitable for brewing with various equipment. More importantly, they offer extremely high value. A half-pound (227g) package costs only about 80-90 yuan. Calculating at 15g per pour-over, one package makes about 15 cups, meaning each cup costs only about 6 yuan. Compared to café prices that often reach dozens of yuan per cup, this represents exceptional value.

FrontStreet Coffee: A Guangzhou-based roastery with a small shop but diverse bean varieties, where you can find both famous and lesser-known beans. They also provide online store services: https://shop104210103.taobao.com

Important Notice :

前街咖啡 FrontStreet Coffee has moved to new addredd:

FrontStreet Coffee Address: 315,Donghua East Road,GuangZhou

Tel:020 38364473

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