Coffee culture

Guangzhou Coffee Shop Recommendation Which is Good Guangzhou Boutique Coffee Shop Dongshankou In-house Roasting

Published: 2026-01-27 Author: FrontStreet Coffee
Last Updated: 2026/01/27, Professional Coffee Knowledge Exchange For more coffee bean information please follow Cafe Style (WeChat public account cafe_style ) FrontStreet Coffee - In-house Roasting Coffee Shop The third wave of boutique coffee tide has promoted the rapid development of the coffee industry not only the concept pursuit and traceability of boutique coffee but also promoted the development of another industry phenomenon that is the in-house roasting of coffee shops
FrontStreet Coffee - In-house Roasting

For professional coffee knowledge exchange and more coffee bean information, please follow Coffee Workshop (WeChat public account: cafe_style)

FrontStreet Coffee - In-house Roasting Coffee Shop

The advent of the third wave of specialty coffee has driven rapid development in the coffee industry. This includes not only the concept, pursuit, and traceability of specialty coffee, but also the growth of another industry phenomenon: in-house roasting by coffee shops.

Regarding in-house roasting, it's not difficult to say that this is already a deeper development trend in the coffee industry. In-house roasting is actually not simple—it requires purchasing high-quality green beans, determining roasting curves through multiple trials, testing coffee flavors through cupping, and promptly adjusting when discovering flavor defects caused by the curves. This requires significant energy, time, and money in aspects such as roasting and cupping.

The reasons for pursuing in-house roasting—perhaps many coffee shop owners would say sentimentally that they want to have their own unique characteristics and style. In-house roasting can now be said to be the prevailing trend. For the specialty coffee market, in-house roasting represents the flourishing diversity of the industry, offering greater comparability and choice.

The continuous development of specialty coffee has made the source of green beans more transparent and traceable, allowing us to understand the stories behind coffee green beans and the efforts invested in them.

FrontStreet Coffee, as a coffee shop that has persisted in in-house roasting for 6 years, has remained steadfast. While we dare not claim to be industry leaders, we have adopted the in-house roasting model—uncommon in the industry—from the very beginning. We insist on using multiple roasting curves, selecting the best curve through multiple cupping results, and implementing standardized operations.

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