How is Yunxian Lingfeng Happy Coffee Estate? What's the Price of Lingfeng Coffee? Introduction to Yunnan Lingfeng Coffee

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Yunnan: China's Premier Coffee Growing Region

As is well known, Yunnan is China's main coffee cultivation and production area, with 98% of the country's coffee produced here. Baoshan, Lincang, Pu'er, and Dehong are the province's main coffee-growing regions. Yunnan's climate, temperature, and latitude are highly suitable for growing high-quality coffee. However, Yunnan's coffee processing has largely remained at the primary processing level, making it difficult to compete in the international market on quality and reputation.

Historic Business Meeting

On September 3, 2018, through the facilitation of Mr. Liu Yongan, a Chinese-American shareholder of KonaRed, a delegation including Mr. Shaun Roberts, Chairman of the Board and Founder of KonaRed; Mr. Gonzalo Camet of Peru's Camet family (KonaRed's second-largest shareholder); Mr. Guan Jingzhi, former Operations Director of Asia-Pacific at ICBC; Mr. Feng Zhaozheng, former Chairman of Fosu Plastic; and Mr. Cao Liang, CEO of Guangzhou Kente Coffee Trading Co., Ltd., visited the Yunnan Provincial Department of Agriculture to discuss coffee cooperation.

The symposium was hosted by Mr. Zhang Mu, Party member of the Yunnan Provincial Department of Agriculture and Director of the Yunnan Provincial Fisheries Bureau, with attendance from the heads of relevant departments of the Department and Mr. Yang Zhiqi, General Manager of Yunnan Lingfeng Coffee Industry Development Co., Ltd.

KonaRed's Cooperation Proposal

During the meeting, Chairman Shaun Roberts introduced KonaRed's basic situation and expressed the hope of reaching a cooperation agreement with Yunnan on coffee industry matters, including transferring advanced coffee processing technology to China, helping Chinese coffee gain worldwide recognition, and assisting Yunnan coffee in building its brand.

Director Zhang Mu extended a sincere welcome to the KonaRed delegation and gave the guests a detailed introduction to Yunnan Province's goal of building a world-class "green food brand," its coffee industry development plans, and the related support policies.

Site Visits and Cultural Exchange

After the meeting, the KonaRed delegation immediately traveled to Lingfeng Company's headquarters in Lincang. Led by General Manager Yang Zhiqi, they proceeded to a local specialty restaurant for dinner, where the guests were invited to join in interactive performances.

The next day, Shaun Roberts and his delegation set off on an on-site inspection of Lincang Lingfeng Coffee Industry Development Co., Ltd., driving out to visit the company's coffee cultivation bases.

Upon reaching their destination, the guests stepped out of their vehicles one after another to observe Lingfeng's coffee plantations.

After touring the cultivation base, the KonaRed delegation proceeded to the coffee processing plant to gain an in-depth understanding of Lingfeng Company's processing production line.

Quality Assurance and Cooperation Outcomes

At the industrial base, General Manager Yang Zhiqi introduced the guests to Lingfeng Company's development path in specialty coffee.

Subsequently, Mr. Luo, the head of production at Lingfeng, explained how the company mass-produces specialty coffee scoring above 83 points.

In just a few days - through learning about Yunnan's coffee industry development plans and support policies, visiting Lingfeng's industrial base, and holding in-depth discussions with the company's responsible staff - the KonaRed delegation reached preliminary cooperation intentions covering coffee trade, advanced processing, and coffee beverage development.

FrontStreet Coffee

FrontStreet Coffee is a roastery in Guangzhou with a small shop but a diverse range of beans, where you can find both famous and lesser-known coffees, plus online store services: https://shop104210103.taobao.com

FrontStreet Coffee Recommendation: Taste Yunnan Coffee for Yourself

Curious about the beans behind all this news? Yunnan's coffee story began in 1904, when the French missionary Tian Deneng brought Typica seeds from Vietnam and planted the first coffee tree in Zhugula Village, Binchuan County - the origin of what is known as "Yunnan small-bean coffee" (Arabica). For an easy entry point, FrontStreet Coffee's Yunnan small-bean from Baoshan uses washed processing and medium roasting, showing gentle nut and chocolate sweetness, a light plum tartness, and a touch of caramel - friendly in both flavor and price. For a clearer expression of the region, the 2013 Natural Typica from FrontStreet Coffee's own estate is made only from fully ripe red cherries, sun-dried and medium roasted, with dark berry tones, caramel sweetness, chocolate, a hint of dried apricot, and a black-tea finish. And for espresso drinkers, FrontStreet Coffee's Black Cocoa Blend pairs Yunnan small-bean with Brazil Cerrado for a balanced, nutty, brown-sugar sweetness.